Marketing with Content in an Connected World

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Using content to drive business results. What are new and interesting ways businesses and organizations are using content from a marketing perspective? What possibilities do tools such as social networking add? Let’s figure it out together.

Website: http://www.duoconsulting.com
Members: 25
Created By: Michael Silverman
Latest Activity: May 25

How can we use content to drive results when the customer is in control?

Consumers are bombarded by so many marketing messages that nothing gets through. People wait until they need information, and then search for it - the customer is in control. Because of this new reality, we need to make it easy for them to find us, and provide a way for them to talk about us. The best marketing is a conversation, so let’s make it easy for the conversation to take place.

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Wordy Clients 2 Replies

Started by Judith Pratt. Last reply by Judith Pratt Apr 15.

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1 Comment

Comment by Timothy B. Tanner on May 25, 2008 at 9:48am: Hello All!
It is great to discover this social networking content forum. I look forward to learning and sharing ideas with this group.
Have a great weekend!

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