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John-Scott Dixon 43, Male Phoenix, United States: 1qfrj3t6g5m1n; Share

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Content for Semantic Marketing

Started Mar 18

Persona-Based Content
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Started this discussion. Last reply by Jon Jackson May 8.

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TechCrunch Elevator Pitches: Semanticator

Man it's hard to break this stuff down into 60 seconds, but I was able to do it in 54!!! This cuts right to the heart of what we do at Semanticator! Click To Play

Marketing On The Run (Episode 6)

Internet Lead Capture Most websites do a poor job of doing what they're supposed to - capture leads or convert prospects into buyers. In this episode, I give an example of a site that is a good example of Lead...

Marketing On The Run (Episode 5)

Image by Mollivan Jon via Flickr A Semantic Marketing Example In Episode 4 (Part II), I described Semantic Marketing. In this Episode, I thought it might help if I gave you an example, albeit from a Semanticator perspective. The example...

Marketing On The Run (Episode 4, Part II)

Semantic Marketing Introduction (Part II) In Part II, I build upon the high-level Semantic Web foundation created in Part I. Semantic Marketing is a subset of the applications that are part of Web 3.0, and website owners can begin taking...

Marketing On The Run (Episode 4, Part I)

Semantic Marketing Introduction (Part I) This is the first of a two-part series introducing Semantic Marketing. At the end of the day, the promise of the Semantic Web or Web 3.0 is to make it easier for people to find...

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Profile

Job Title:: President

Company Name:: ThoughtLava

About Me:: I am an entrepreneur in the Semantic Web space with a wonderful wife and two beautiful kids.

I have over a decade of experience managing and leading the Ecommerce efforts of medium and large companies. I have held sales, sales management, marketing, operations, IS/IT, legal and executive management positions in start-up to multi-billion dollar organizations. I have also served as an adjunct professor of Ecommerce for the MBA program of the University of Missouri (where I received an MBA concentrated in Direct Marketing in 1989). I led the Ecommerce initiative for Sprint PCS (PCS) and Sprint (FON) as Vice President of Ecommerce. I led the integrated marketing efforts for Insight (NSIT) as Senior Vice President of Marketing and Ecommerce. Today, I am the President of ThoughtLava, an Internet Sales and Marketing company with patent pending technology to increase relevance and, therefore, conversion (prospects over visitors).

Website:: http://www.semanticator.com

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At 10:08am on May 15th, 2008, socialnetworklobby said…: Hi, welcome to this great site. I look forward to networking with you and others here, sharing ideas and resources.

Mark Leonard

At 10:16am on March 21st, 2008, Ben Dupre said…: Hello John-Scott

At 7:33am on March 17th, 2008, Scott Abel said…: Welcome to The Content Wrangler Community! I'm glad to see you joined us and hope you find this community a great place to locate and share information among peers. As the network grows, so too will the services offered. So, keep an eye out for new ways to interact with each other. And, if you need help, just ask. We'll do our best to assist.

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